Storytelling and the brain: how to be remembered  
Storytelling and the brain: how to be remembered

By Elle Chambre, Account Executive
Posted: 24 July 2014

At our latest Breakfast Event, ‘Influence: where science meets art’ celebrity scientist Dr Helen Czerski spoke about how our brains absorb stories. Read more to learn why some stories make an impact and others go straight over our heads.

 
Influence: where science meets art  
Influence: where science meets art

By Mallika Basu, Director, Corporate
Posted: 17 July 2014

Mallika Basu discusses MSLGROUP’s recent event, Influence: where science meets art where a panel of experts discussed how to shape conversations to improve business outcomes.

 
Curing the Content Headache - Infographic  
Content Marketing Infographic

By Jason Frank, Chief Marketing Officer
Posted: 15 July 2014

As the internet grows under the burden of more and more content, how do organisations navigate their way through the noise?

 
New design graduates: Take a tip or two from us  
New design graduates: Take a tip or two from us

By Matthew Smith, Designer
Posted: 14 July 2014

Matthew Smith, Designer, writes about what our design team thinks the 2014 graduates should do to make sure that they get into the creative industry on the right foot.

 
Fully Connected  
Fully Connected and Super-Networked

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 09 July 2014

When I mentioned to a friend that I was attending Julia Hobsbawm’s talk about networking, it prompted a discussion about the “old boys’ network”. Regardless of whether one thinks it unfair or elitist, one surely has to admire that this network is built on not only who you know, but also how to use and grow that network.

 
Big Thinking: With Gerard Lyons  
Big Thinking With Gerard Lyons

By Bronwen Andrews, Director, European New Business Development
Posted: 01 July 2014

Bronwen Andrews, EMEA Business Development Director, discusses the latest in our Big Thinking series. Read more on the questions we asked our guest speaker Gerard Lyons, Boris Johnson’s chief economic advisor and author of ‘The Consolations of Economics’.

 
PA Event - What’s Next? Cracking the European Parliamentary Elections  
Cracking the European Parliamentary Elections

By Andrew McDougall, Senior Executive Consultant
Posted: 23 June 2014

The recent European Parliamentary elections produced significant victories for Eurosceptic parties across the continent. What does the result mean for business in the United Kingdom? MSLGROUP and Lexington Communications convened an expert panel moderated by Times journalist Rachel Sylvester to answer the question. Here’s a summary of our event.

 
HR Trends from Amsterdam  
HR Trends from Amsterdam

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 16 June 2014

Louisa Moreton, Director of Employee Communications & Consultancy both spoke at and attended HR Vision in Amsterdam on June 3rd and 4th. Here she shares her insights from the event.

 
Is FIFA Reaching its Olympic Moment?  
Is FIFA Reaching its Olympic Moment?

By Andrew McDougall, Senior Executive Consultant
Posted: 12 June 2014

Revelations of scandal have put FIFA on the back foot as the World Cup kicks off. Is FIFA approaching its “IOC moment”, or will it try to muddle through? And how should brands react? Senior Executive Consultant Andrew MacDougall takes a look.

 
SAS Scholarship 2014 Winners Featured in Creative Review  
SAS Scholarship 2014 Winners Featured in Creative Review

By Matthew Shannon, Creative Director
Posted: 29 May 2014

Following the success of this year’s SAS Scholarship Scheme, we are very happy to announce that the work of the 6 finalists has been featured in Creative Review.

 
Highlights from the Value of Content CorpComms Conference  
Highlights from the Value of Content CorpComms Conference

By Dean Parker, Consultant
Posted: 22 May 2014

Dean Parker, Digital Consultant, attended the CorpComms ‘The Value of Content’ conference a few weeks ago and highlights the key take outs in his latest blog post.

 
Research: UK companies embrace content marketing, but suffer from “the content headache”  
UK companies embrace content marketing, but suffer from “the content headache”

By Stanislas Magniant, Head of Digital, MSLGOUP in the UK
Posted: 07 May 2014

MSLGROUP London, in partnership with CorpComms Magazine, the British Content Marketing Association and Tapestry Research just completed the most comprehensive survey to-date of the challenges faced by communication managers at 100+ large UK companies to tackle what we dubbed “the content headache”.

 
SAS Scholarship 2014 - The Journey Continues  
SAS Scholarship 2014 - The Journey Continues

By Matthew Shannon, Creative Director
Posted: 06 May 2014

It has been quite a week for the SAS Scholarship Team. We checked in with all the students to see how progress is being made on this year’s briefs and, most importantly, we have announced the shortlist. Get ready, there are only two weeks left for the shortlisted students to design-out each other and win the competition!

 
New Research: The when, how and what students really want  
New Research: The when, how and what students really want

By Frances Cavanagh, Consultant
Posted: 31 March 2014

What are students looking for from an employer? What do they want to know from them? And how do they want to be told about it? These are crucial questions for companies hoping to stand out to this savvy, demanding demographic amid a crowded graduate employment marketplace.

 
The Millennial Compass  
The Millennial Compass

By Jason Frank, Chief Marketing Officer
Posted: 28 March 2014

Generation 'Y' or Millennials (as they are more commonly referred to) have been the focus of organisational research for many years. With the rapid growth of technology removing social and geographical barriers, they have grown up in a world that is radically different to that of previous generations. Now, 10 years into their respective careers, Millennials provide a unique proposition and subsequent challenge to employers.

 
Millennials: all about the me  
Millennials: all about the me

By John Storer, Client Director
Posted: 27 March 2014

This week we hosted the second part of our Graduate Forums: How to create and manage content and experiences that really floats student boats. While the first session focused on creating content, this session was aimed at the merit behind specifically creating video content, and joining us was Myles Payne, director of Agile Films.

 
Remuneration. Hard to pronounce. Some tips to make it easier to report.  
Remuneration. Hard to pronounce. Some tips to make it easier to report.

By Matt Pepper, Client Director
Posted: 18 March 2014

Following the IR Society's recent webinar on “Getting Remuneration Right”, Matt Pepper, Client Director, shares some tips on how you can be in more control of your reporting.

 
Floating students boats  
Floating students boats

By John Storer, Client Director
Posted: 12 March 2014

Our latest Graduate Breakfast forum aimed to dispel the notion that content marketing should be an alien concept to recruiters. Not only is content marketing relevant in the world of employee communications, it is both widespread and already in use.

 
SAS Scholarship 2014 kicks off  
The SAS Scholarship kicks off!

By Matthew Shannon, Creative Director
Posted: 07 March 2014

The SAS Scholarship 2014 has officially started and Matthew Shannon and his team have been busy traveling to Falmouth University and Chelsea Collage of Arts to brief the students.

 
Where does HR sit at the Board table?  
Where does HR sit at the Board table?

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 28 February 2014

At the recent Annual HR Directors' Summit there was some tough talk on the subject of HR's role at the Board table. CEOs universally acknowledge that talent is top, or close to the top, of their agenda. And yet they don't universally call on HR to help solve their talent issues. Why isn't HR at the right hand of the CEO?

 
Coming full circle with corporate websites  
Coming full circle with corporate websites

By Dean Parker, Consultant
Posted: 27 February 2014

With the constant and deafening drum beat for social media and content marketing over the last few years, what of the humble website? This series of articles by Dean Parker, a digital consultant at MSLGROUP London, considers the future for corporate websites, starting with a look at some of the predictions of its demise…

 
Reputation Economics 101: What Your Mum’s Worth  
Reputation Economics 101: What Your Mum’s Worth

By Andrew McDougall, Senior Executive Consultant
Posted: 20 February 2014

“How much is your mother worth?” This is the question Josh Klein is using to make his introduction to an audience these days.

 
Mobile traffic to corporate websites hits 35%.  Are you ready?  
Mobile traffic to corporate websites hits 35% - Are you ready?

By Harry Trevelyan, Senior UX Architect
Posted: 07 February 2014

Over the last couple of years, discussions in the digital community have been dominated by the rise of mobile, and how best to address the challenges posed by the proliferation of devices and of their increasing penetration into all aspects of our lives.

 
Making the Government of Canada a Belieber in Social Media  
Making the Government of Canada a Belieber in Social Media

By Andrew McDougall, Senior Executive Consultant
Posted: 05 February 2014

Justin Bieber was taking a lot of heat on Twitter for his photo with Canadian Prime Minister Stephen Harper. No, it wasn’t because the young pop star had met with a Conservative Prime Minister. It was a problem with what he was wearing on the occasion.

 
Social network your way to a better career  
Social network your way to a better career

By Elle Chambre, Account Executive
Posted: 03 February 2014

The lines between online and real life are becoming increasingly blurred; most of us have more online connections than real life friends.

 
Should we be creating Purpose reports, not CR reports?  
Should we be creating Purpose reports, not CR reports?

By Olivia Sprinkel, Sustainability Consultant
Posted: 02 December 2013

The CR report is having an identity crisis. Or is it actually a sustainability report? Or a CSR report? Or an [insert name of company sustainability programme here] report?

 
Buzzword Bingo – Responsive Website and the Corporate App  
Buzzword Bingo – Responsive Website and the Corporate App

By Moritz Dinger, Client Director
Posted: 22 October 2013

Recent conferences and LinkedIn debates have got me thinking about the tension between corporate apps and their purpose versus responsive website solutions.

 
Five tweetable moments from Social Media Week, London  
Five tweetable moments from Social Media Week, London

By Stanislas Magniant, Head of Digital, MSLGOUP in the UK
Posted: 04 October 2013

I must confess a very bad habit: when I attend conferences, I don't tweet. It sounds so 20th century I know, especially when the crowd, the agenda and the speakers are all social media professionals, but there you have it: I actually prefer to listen and occasionally take notes. That being said, should I have felt the need to tweet, these would have been my top five tweetable takeouts from SMW London.

 
Communications are changing at the speed of bytes  
Communications are changing at the speed of bytes

By Victoria Sugg, Head of New Business
Posted: 02 October 2013

On the 26th September we welcomed over 60 communications professionals to our breakfast event on “The new breed of corporate and B2B digital marketing” at the Andaz Hotel.

 
Employer Branding: Six tips to avoid the bear traps  
Employer Branding: Six tips to avoid the bear traps

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 23 September 2013

I was recently asked to speak at a conference on employee engagement and employer branding. On the search for what topic to cover in the talk, I was prompted by a client’s observation: “you’ve done many employer branding projects. We’ve never done one, and I hope we’ll only have to do it once”.

 
The Strategic Report – implications and opportunities  
The Strategic Report – implications and opportunities

By David Stocks, Executive Creative Director
Posted: 20 August 2013

During August 2013, the Financial Reporting Council released its recommendations (draft guidance) following the change to the Companies Act 2006 (Strategic report and Directors’ report) effective 1st October 2013. This guidance was issued following a request from the Department of Business, Innovation and Skills for non-mandatory advice to companies affected by the change in law.

 
Why don’t we design websites in the same way as chairs?  
Why don’t we design websites in the same way as chairs?

By Nick Fine, Head of User Experience
Posted: 02 July 2013

In a recent knowledge sharing session hosted by SAS, we discussed the integral role User Experience plays in building a successful website and surveyed our audience on their track record. Nick Fine, Head of User Experience gives some practical advice on where to begin – starting with the question: “Why don’t we design websites in the same way as chairs?”

 
The Crunch Years  
The Crunch Years

By Frances Cavanagh, Consultant
Posted: 27 May 2013

At SAS, we spend a lot of time talking to employers about their plans to attract emerging talent. And if our conversations over the past year or so have made one thing clear, it is that young talent is the new frontier.

 
The people-shaped digital workplace has arrived. Or has it?  
The people-shaped digital workplace has arrived. Or has it?

By Louise Barfield, Development Director
Posted: 10 May 2013

Louise Barfield reports from the latest in our 2013 breakfast events, this time focussing on getting an intranet right – the “Art” and the “Science”.

 
Please act responsively  
Please act responsively

By Dean Parker, Consultant
Posted: 26 April 2013

Dean captures some of the keys points of building a responsive website.

 
Direct sourcing – as simple as it seems?  
Direct sourcing – as simple as it seems?

By John Storer, Client Director
Posted: 25 March 2013

John talks us through what underlines the idea of Direct Sourcing and what organisations need to do to make it work for them.

 
Creating the right conditions for social enterprise to thrive  
Creating the right conditions for social enterprise to thrive

By Jason Frank, Chief Marketing Officer
Posted: 27 February 2013

At a time of increasing demand for greater collaboration, how should organisations go about encouraging their employees to change the way they work?

 
Every step I take – some golden rules to a better intranet  
Every step I take – some golden rules for a better intranet

By Moritz Dinger, Client Director
Posted: 20 February 2013

Despite intranets becoming increasingly central to internal communications strategies and employee engagement activities, the vast majority of intranets are still being treated as the poor relation to external websites.

 
Narrative reporting - re-arranging the deckchairs again?  
Narrative reporting - re-arranging the deckchairs again?

By Adrian Parker, Client Partner
Posted: 03 January 2013

After a gestation period of elephantine proportions, the BIS's much lauded draft changes to narrative reporting legislation has finally been published.

 
‘Earlier and earlier years’ talent marketing  
‘Earlier and earlier years’ talent marketing

By Jason Frank, Chief Marketing Officer
Posted: 21 December 2012

Jason Frank reports from SAS’s Practitioners’ guide to Schools and ‘Early Years’ Campus marketing breakfast event on Dec 11th at the Andaz Hotel

 
Press Play?  Gamification and talent communications  
Press Play? Gamification and talent communications

By Jason Frank, Chief Marketing Officer
Posted: 18 December 2012

Gamification is having a bit of a moment - particularly in the highly competitive world of recruitment and employee engagement. As SAS helps client Unilever create an innovative new online game. Jason Frank looks at how the growth of gamification is taking the idea of ‘serious play’ to another level.

 
Taking a smart and agile approach to corporate websites  
Taking a smart and agile approach to corporate websites

By Dean Parker, Consultant
Posted: 16 October 2012

Dean Parker reports from our latest Corporate Website Forum held at the Hospital Club which discussed ‘responsive design’ – the idea of creating websites that work seamlessly across a range of different devices.

 
It’s all in the word  
It’s all in the word

By Jason Frank, Chief Marketing Officer
Posted: 20 September 2012

Rarely a day goes by without the mention of corporate reputation in the tabloids. But still there is a struggle to encourage CEOs to invest in Employer Branding. Jason Frank discusses whether we should be labelling it Employee Reputation instead.

 
How does your Employer Brand stack up?  
How does your employer brand stack up?

By Jason Frank, Chief Marketing Officer
Posted: 18 September 2012

What does it take to attract and inspire the right talent in a digital world? Jason Frank discusses how our Employer Branding Benchmark can identify your strengths and weaknesses against your peers and the leaders in the world of Employer Marketing.

 
Finding the common interest – Digital strategy for professional services firms  
Finding the common interest – Digital strategy for professional services firms

By Dean Parker, Consultant
Posted: 31 July 2012

Dean reflects on SAS’s recent knowledge sharing breakfast seminar – ‘Professional services marketing for the new economy’. He discusses how professional services firms can better use digital communications to create more meaningful connections with their audiences.

 
What's inside the mind of an investor?  
What's inside the mind of an investor?

By Adrian Parker, Client Partner
Posted: 25 July 2012

SAS has recently launched the third of our biannual research studies in conjunction with Thomson Reuters, providing a unique perspective on global institutional investors’ needs and preferences with regard to corporate reporting. Adrian Parker reveals a taster of the insights the study provides to help you shape your corporate reporting strategies.

 
“Culture” enters the blame lexicon  
“Culture” enters the blame lexicon

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 19 July 2012

As the blame for corporate scandal begins to point to the CEO, Louisa Moreton discusses how nurturing the right culture and engaging with employees is vital to deliver new strategies.

 
The time for social media talk is over  
The time for social media talk is over

By Jason Frank, Chief Marketing Officer
Posted: 04 July 2012

With the backdrop of an unstable economy, increases in student fees and a perceived lack of graduate opportunities for University leavers it is more important than ever to engage with students in their space about the career opportunities available. Jason Frank discusses what we've been up to.

 
The evolving story of integrated reporting  
The evolving story of integrated reporting

By Adrian Parker, Client Partner
Posted: 18 June 2012

It has been said by some that integrated reporting is becoming ‘the norm’. This is far from the case but it’s clear that it is an influence which will only grow over the next decade or so. Adrian Parker discusses the developments which are shaping legislation.

 
How do you measure the effectiveness of an annual report?  
How do you measure the effectiveness of an annual report?

By David Stocks, Executive Creative Director
Posted: 13 June 2012

David discusses annual report effectiveness and the key areas beyond benchmarking which we use to add trust and transparency to develop unique reports.

 
The power of the dark site  
The power of the dark site

By Dean Parker, Consultant
Posted: 28 May 2012

Dean discusses the role of the corporate website in managing crisis communications online and focuses on the role of dark sites in keeping audiences informed during a potential or current crisis.

 
Narrative reporting – a game-changing development. Possibly…  
Narrative reporting – a game-changing development. Possibly…

By Adrian Parker, Client Partner
Posted: 19 April 2012

Since the Companies bill in 2006 there is no doubt that there has been a huge improvement in the standard of corporate reporting particularly the area of narrative reporting. Adrian Parker discusses the next steps in reporting legislation.

 
Employee engagement and sustainability: Two worlds coming together  
Employee engagement and sustainability: Two worlds coming together

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 21 March 2012

SAS recently partnered with environmental advisory and sustainability practice WSP to host an event looking into the relationship between employee engagement and sustainability. The key objective was to explore the benefits of making employee engagement an integral part of sustainability programmes, from planning to implementation.

 
Seven things to know before you commission a corporate site  
Seven things to know before you commission a corporate site

By Marged Lloyd, Head of Online Comms, Standard Chartered
Posted: 27 February 2012

Marged Lloyd, Head of Online Communications, Standard Chartered Bank has just been through the process. This is her advice from the front line.

 
Is integrated reporting coming together?  
Is integrated reporting coming together?

By Adrian Parker, Client Partner
Posted: 21 February 2012

Communicate magazine and SAS hosted a round table discussion on the health and future of integrated reporting – the findings are captured in a neat article.

 
The state of the digital art  
The state of the digital art

By Jason Frank, Chief Marketing Officer
Posted: 09 February 2012

As big business grows more confident and open in the digital space, Jason Frank looks at recent SAS-designed sites that reflect new trends and thinking.

 
How the cookie crumbles  
How the cookie crumbles

By Dean Parker, Consultant
Posted: 31 January 2012

As the UK government enforces regulations around cookies, confusion abounds around the new laws. But don’t panic, SAS’s Dean Parker is on hand with a dose of clarity…

 
Recruiting in a digital world  
Recruiting in a digital world

By Emma Sice, Talent Communications
Posted: 18 January 2012

The digital world within graduate recruitment was the hot topic under the spotlight at SAS’s latest breakfast knowledge-sharing event. Andrew Soane, Director of Talent Communications at SAS, picked up on the overwhelming evidence that graduate recruiters should have a social media strategy, while Matt Alder, Digital Futurologist at Metashift spoke of key trends in the digital arena to help graduate recruiters shape and define their 2013 recruitment programmes. Orla Meade, Talent Attraction Specialist, Unilever UK & Ireland, also presented a case study showcasing how they are using digital channels to bring their own campaign messages to life. Emma Sice talks about the roles social media and mobile have in the graduate recruitment space.

 
Fortune or virtue: the challenges of sustainable business practice  
Fortune or virtue: the challenges of sustainable business practice

By David Stocks, Executive Creative Director
Posted: 05 January 2012

David discusses integrated reporting in a post financial crisis market and the choices that business leaders need to recognise and make. He questions the relationship between sustainable business practice and financial performance and the role played by regulation.

 
Mobile matters  
Mobile matters

By Dean Parker, Consultant
Posted: 01 November 2011

Use of mobile devices to access the internet is racing ahead – among consumers and the business community. In fact, before 2014 mobile internet use is set to overtake desktop internet use. Dean Parker discusses how best to invest to benefit from this new era.

 
The 'Forgotten Majority' for corporate websites  
The 'Forgotten Majority' for corporate websites

By Jason Frank, Chief Marketing Officer
Posted: 19 October 2011

Jason reports from our latest Corporate Website Forum at the Hospital Club which discussed the role of the corporate website for potential employees.

 
Clear reporting in a new age of communication  
Clear reporting in a new age of communication

By Adrian Parker, Client Partner
Posted: 10 October 2011

Adrian Parker looks at how developments in communication styles – particularly in the area of digital technology – are affecting the way in which Annual reports are conceived and delivered.

 
How the world’s top CEOs are focusing on employees...  
How the world’s top CEOs are focusing on employees to outperform their peers

By Jason Frank, Chief Marketing Officer
Posted: 26 September 2011

Jason discusses the trend towards putting talent issues ahead of external branding activity.

 
Towards integrated reporting  
Towards integrated reporting

By Zoë Arden, Director of Sustainability
Posted: 23 September 2011

Zoë looks at the challenges of developing a more integrated reporting strategy.

 
Savvy CEOs are prioritising Employer Branding...  
Savvy CEOs are prioritising Employer Branding over 'customer branding'

By Jason Frank, Chief Marketing Officer
Posted: 12 August 2011

Jason discusses the trend towards putting talent issues ahead of external branding activity.

 
Getting engagement right...  
Getting engagement right takes more than employee surveys and Town Hall meetings

By Kevin Keohane, Client Partner
Posted: 12 June 2011

Kevin gives his top tips from the front line on what drives employee engagement success.

 
How to earn trust online  
How to earn trust online

By Dean Parker, Consultant
Posted: 03 May 2011

Reflecting on SAS’s recent knowledge sharing breakfast on digital strategy, Dean discusses the increasingly important role that the corporate website plays in helping companies build reputation.

 
The journey from greenwash to employee engagement  
The journey from greenwash to employee engagement

By Louisa Moreton, Director of Employee Communications Consultancy
Posted: 27 April 2011

Corporate Responsibility (CR), or simply Sustainability, started life as Corporate Social Responsibility (CSR), a woolly concept that was often seen as a weapon in the PR team's arsenal with many corporations accused of 'greenwashing'. CSR has hardened since then. With the emergence of green investment, and evidence linking reputation to bottom line, the business case for CSR is clearer.

 
Is social media a party worth going to?  
Is social media a party worth going to?

By Adrian Parker, Client Partner
Posted: 20 April 2011

Adrian discusses the role of social media in a corporate context.

 
Not a time for faint hearts on campus  
Not a time for faint hearts on campus

By Jason Frank, Chief Marketing Officer
Posted: 08 February 2011

Jason shares the results of SAS’s latest graduate research conducted with Opinion Panel into the underlying thoughts and feelings of students with regard to potential employers and future employment.

 
Employees or brand ambassadors?  
Employees or brand ambassadors?

By David Stocks, Executive Creative Director
Posted: 05 January 2011

David talks about the importance of employees in the marketing and branding of your organisation, asking the question 'How much of your marketing budget did you spend on your employees?'

 
Optimism after the annual Graduate Recruitment bash  
Optimism after the annual graduate recruitment bash

By Jason Frank, Chief Marketing Officer
Posted: 09 July 2010

Jason Frank reports from the Association of Graduate Recruiters (AGR) Annual Conference at the Celtic Manor Resort in Wales.

 
What investors really want from corporate reporting  
What investors really want from corporate reporting

By Victoria Sugg, Head of New Business
Posted: 09 July 2010

The majority of fund managers and brokers feel that attempts to improve corporate reporting are paying off. The bad news is there’s still a huge gulf between what investors want and what corporates are delivering. Victoria gives advice on how to bridge the gap.

 
HR - the glue that holds business together  
HR — the glue that holds business together

By Kevin Keohane, Client Partner
Posted: 06 July 2010

Kevin discusses why now is the most exciting time to work in HR.

 
How to keep your star talent  
How to keep your star talent

By Kevin Keohane, Client Partner
Posted: 21 May 2010

Kevin responds to an article feature in the Harvard Business Review on the Talent agenda — a subject close to his heart.

 
Online reporting now and tomorrow  
Online reporting now and tomorrow

By David Stocks, Executive Creative Director
Posted: 04 May 2010

David shares his talk from the 2010 Investor Relations Society Conference where he was asked comment on the direction of online reporting and how it might relate to current communications challenges.

 
Communicating bad news  
Communicating bad news

By David Stocks, Executive Creative Director
Posted: 02 February 2010

David recommends some ways of communicating less-than-perfect news

 
Managing the move to digital reporting  
Managing the move to digital reporting

By Adrian Parker, Client Partner
Posted: 04 January 2010

The form and content of corporate communications are changing fast. Adrian explains how to take control and embrace the opportunities of the changing digital landscape. This article was published in the member publication of the Investor Relations Society.

 
Once upon a time  
Once upon a time

By David Stocks, Executive Creative Director
Posted:

Following the success of our event “the lost art of storytelling in corporate reporting” SAS, along with Communicate Magazine surveyed a range of investor relation teams from FTSE-listed companies, to find out their take on storytelling.