MSLGROUP collects ten wins at the 2012 European SABRE awards

MSLGROUP collects ten wins at the 2012 European SABRE awards

Posted: 12 June 2012

Global communications leader MSLGROUP was honoured with ten awards at the European SABREs held in Brussels. The SABRE awards are the world's largest within the public relations industry and celebrate PR campaigns that demonstrate the highest levels of creativity, integrity and effectiveness.

MSLGROUP was one of the biggest winners of the evening, taking home nine Gold SABREs and one Silver SABRE for client campaigns across a variety of sectors and practices including corporate communications, technology, cause-related marketing and digital content, among others.  In addition to scooping a total of three Gold SABREs for their work for P&G, MSLGROUP's P&G Always Protecting Futures campaign was nominated in the coveted Platinum category for best overall EMEA campaign.

In 2007 SAS became part of MSLGROUP, Publicis Groupe's strategic communications and engagement network comprising of specialist PR and communications agencies. We are the centre of excellence for the global Brand & Talent network.

SAS was nominated in three categories; Land Securities were nominated in 'Best Annual Report (Digital)', Ernst & Young were a finalist in the 'Social Media Hub' and Advertising categories.

GlaxoSmithKline won silver in the 'Best Annual Report (Digital)' for "The World of GSK".

Anders Kempe, President of MSLGROUP EMEA commented on the wins: "I'm immensely proud of the high number of award wins for our region, proving the outstanding quality of work being produced by our European markets across a range of Practice areas. It's exciting to see that we're producing award winning work for our some of our most important clients such as P&G, Ernst & Young, Coca-Cola and AVG."

MSLGROUP 2012 SABRE Award wins

Gold SABRE - Publicis Consultants in Consultancies of the Year 
French Consultancy of the Year

Gold SABRE - From Tech to Lifestyle
AVG's Brand Evolutionin Technology Software & Services

Gold SABRE - Meet the Indestructible in Technology
Consumer Electronics

Gold SABRE - P&G Always Protecting Futuresin Engaging Society
Cause-Related Marketing

Gold SABRE - Transparency is Gold in Advocacy
Issues Management

Gold SABRE - Coca-Cola Pro Sardignain Media Relations
Corporate Media Relations

Gold SABRE - P&G Ariel Fashion Shootin Digital and Social Media
Blogger Relations

Gold SABRE - Meet the Indestructible in Geographic
The Balkans

Gold SABRE - P&G Always Protecting Futuresin Geographic
France

Silver SABRE - Annual Report GlaksoSmithKline
Annual Report Digital

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