Images

EVP, Graduate and Lateral Hire
Employer Branding

 
 

Overview

 

As BP's lead strategic recruitment-marketing agency we have been tasked with helping the organisation to achieve greater consistency, efficiency and impact in its attraction efforts across far-flung corners of the world.

 

At the heart of this effort sits a new Employer Value Proposition (EVP) based around the energy challenge our planet faces. Working with the global team we developed the proposition 'Are you up for the challenge?' - a message that's held up during challenging times for the business.

The global advertising framework behind the core proposition is simple, striking and easy to use. The system works for attraction activities at every level of the business around the world, and included innovative graduate initiatives such as the Ultimate Field Trip Challenge.

 
 
 
 

Related work

The Coca-Cola Company
EVP and Careers Site
Employer Branding

Syngenta
EVP
Employer Branding

BP
EVP, Graduate and Lateral Hire
Employer Branding

 
 

Get in touch

You’ve found us online, now meet us in person. We’re in Central London, moments from Hyde Park or at the end of a phone.

 

London

SAS
6 Salem Road
London
W2 4BU
T: +44 (0)20 7243 3232
F: +44 (0)20 7243 3216
info@saslondon.com

New Business

For all marketing and new business enquiries please call Victoria Sugg
or Louise Barfield on +44 (0)20 7243 3232 or email us on vsugg@saslondon.com or lbarfield@saslondon.com

Careers

To enquire about careers at SAS
please email Tracey Anderton on:
tanderton@saslondon.com